6 Ways To Sell Your Home By Auction In 30 Days Or Less !

by Paul Costello

* When selling your home, there are three must haves for a great,attention seeking auction advertisement. The first is a headline that grabs your audience and makes them interested in what you’re going to say about your home. When creating your headline, use the best, most exciting features of your home, such as ” Unique Architect Designed Home!” or ” Assumable Loan” You want your headline to be creative enough to catch your buyer’s eye. You want them to read your advertisement about your home. By gaining their interest they will be intrigued enough to see your home before they visit anyone else’s.Who knows they may even click ‘Buy it Now !”

Make sure you emphasise the Unique Selling Point (USP) of your home such as ‘interior designed home’ or ‘ close to surfer’s paradise’. Remember you are creating a picture not just of a home but of a lifestyle.You want purchasers to buy into not just a home but a life. Describe your home in as much detail as possible: room sizes, colors, doors, cabinets. Anything that helps your potential purchaser visualise your home.

* A good closing line will entice the potential buyer to call. You will want to appeal to their desire to own a home, or maybe as a good investment, or even their sense of urgency. “See it Now, before it is gone!”or “Don’t pay your landlord another dime!” are just some examples. Now you have your ad written you will want to place the ad on your chosen auction site and local newspaper and other media..

“Open House” is another good way to advertise your home. Make sure your house is perfect, clean,de-cluttered and looking at its very best then advertise your “open house”. Create eye catching, colorful flyers so everybody who visitstakes a flyer when they leave. Describe your home in detail and talk about the price and other features of your home ! Distribute your flyers locally as well as giving to visitors and make sure all your contact details such as email,phone, and website address are displayed.

* Schedule your “open house” for a Saturday or Sunday afternoon between 2 and 5 o’clock in the afternoon. Check your calendar to make sure that your “Open House” is not competing with any kind of major sports playoffs or any religious holidays or local events. An “open house” is a good method of gaining trust ;offer it even if you are selling by auction.You have everything to gain and nothing to lose.

* Create a guest book so you can get the names and addresses of all the potential buyers who attend. Take notes, and write down every positive comment made by those who attend. Keep in touch with people who show an interest. This could be important later on if you reduce your asking price or change the terms of the sale . During the “Open House” talk about local schools and other local amenities.

You may get lucky and have someone interested enough to buy your home on the spot! Have blank sales contracts ready, you can get them from any office supply store or download one from your computer.

Place an “Open House” sign in your front yard with balloons attached. If you are on a street with not a lot of drive by traffic, you may want to use some signs on prominent corners with arrows pointing in the direction of your house.

If you sell your home by auction use as many photos as possible but make them relevant. I’ve seen lots of auctions where sellers have taken pictures of their derelict sheds, of pets, of babies; of anything but the property they’re trying to sell. buyers are not interested in anything other than your home!! Potential buyers want pictures of the kitchen, of attic space, , they want pictures of your neighborhood, of your city. Give them photos which show how well your home is decorated, what a good neighborhood its in, what a great city its in.

Follow all these great tips and watch visitors flock to your home!

About the Author:

Before you buy or sell real estate through an auction whether its a home, a time share,land or commercial real estate check out Paul Costello’s great new site. Selling your home by auction.